Managed outreach for MCA teams

Your leads.
Our infrastructure.

MCA outreach, managed. We run the infrastructure, sequences,
and ongoing optimization. You stay focused on the conversation.

You supply the leads. We handle the sending operation.

THE RELAYAn illustration of your outreach operation
01

Your merchant leads

Your list. Your relationships.

02

MCA RELAY

Domains & inboxes
Sequences & optimization

03

Merchant reply

To your teamTo MCA Relay

An illustration of your outreach operation

01Your leads02Infrastructure03Campaign operations04Reply handoff
Who handles merchant replies?

Core service includes infrastructure,
sequencing, and optimization.
Add merchant reply handling
and follow-up to the core service.

Purpose-built for MCAInfrastructure managedCampaigns operatedClear reply ownership

Inside the relay

Built to send.
Managed to improve.

There’s a lot between a lead list and a merchant conversation. That’s the work we take off your plate.

Explore the managed service
MCA RELAY / OPERATIONSIllustrative

SENDING FOUNDATION

Separate domains.
One managed operation.

  • Your outreach infrastructure
  • Dedicated sending setup

Managed by MCA Relay

CAMPAIGN OPERATIONS

A considered sequence.
A clear next step.

  • Introduce your offer
  • Follow up with context
  • Route the merchant reply

Reply handling is optional

ONGOING OPTIMIZATION

Every campaign gives us
something to work with.

  • Review
  • Adjust
  • Refine

Part of the core service

One team behind the operation.

You provide the merchant leads. We manage the infrastructure, sequencing, and optimization.

Choose where we hand over

The operation is managed. The reply is your choice.

Infrastructure, campaign sequencing, and optimization are included in both. You supply the leads either way.

Included in managed outreach

Your team takes the replies

You take over when merchants reply.

  • Handle merchant repliesYour team
  • Follow up after merchant repliesYour team
Plan your outreach
Optional paid add-on

We manage the replies, too

Extend the same managed outreach service with merchant reply handling and follow-up.

  • Merchant reply handlingOur team responds after a merchant replies.
  • Post-reply follow-upWe continue the conversation, with responsibilities and handoff agreed in advance.
Plan your outreach

From planning to outreach

Know what happens next.

  1. Map the operation

    Bring your lead supply, current setup, and outreach goals. We agree the scope and who handles replies.

  2. Prepare the launch

    We configure the agreed sending infrastructure and campaign sequence around your leads.

  3. Run and refine

    We manage sending infrastructure, scheduled sequences, and ongoing campaign optimization.

  4. Continue the conversation

    Merchant replies go to your team, or we handle them through the paid add-on and agreed handoff.

A few things, answered.

Clear from the start.

The leads, the campaigns, the handoff. Here’s how the responsibilities fit together.

Do you provide the leads?

No. You supply the merchant leads in both service options.

What is included in the core service?

Email infrastructure setup and management, campaign setup and sequencing, and ongoing optimization.

Who handles merchant replies?

Your team handles them in the core service. You can add our merchant reply handling and follow-up service for an additional fee.

Are sequence follow-ups included?

Yes. Scheduled messages within the campaign sequence are part of campaign management. Continuing the conversation after a merchant replies is separate.

Is MCA Relay a CRM or a lead database?

This service manages your outreach infrastructure and campaigns. You bring the leads; a CRM and lead sourcing are not part of this offer.

How do we get started?

Start with a conversation about your current setup, lead supply, and the responsibilities you want our team to take on.

Let’s map your next step

Put an operation behind your outreach.

We’ll discuss your lead supply, sending setup, campaign needs, and the right handoff for your team.

Who should handle merchant replies?